WP2 Sustainability Protocol definition

Building on the findings of Work Package 1, Work Package 2 (WP2) focused on translating research insights into a concrete framework — the Sustainability Protocol — to guide small and medium-sized tourism accommodations in adopting sustainable management systems aligned with the ISO 21401:2018 standard.

Activity 2.1 – Mapping the Needs, Difficulties, and Barriers of SMEs

Through comprehensive consultations with accommodation providers in the five partner countries, this activity identified the main challenges and obstacles faced by SMEs in implementing sustainable practices. The analysis provided a clearer picture of their current sustainability levels and the structural barriers that limit progress — from financial constraints to lack of expertise and policy support.

📄 Deliverable 2.1 – Consultation Report on SMEs’ Needs and Barriers to Sustainable Practices

Activity 2.2 – Mapping of the ISO 21401:2018 Standard

This activity analysed the ISO 21401:2018 requirements for environmental, social, and economic sustainability in the accommodation sector. The study translated the standard’s technical framework into practical, SME-friendly actions, making it easier for small businesses to understand what compliance entails.

📄 Deliverable 2.2 – Consultation Report for the Implementation of ISO 21401:2018

Activity 2.3 – Comparative Analysis of SMEs’ Needs and ISO Requirements

By comparing the findings from Activities 2.1 and 2.2, the MAST consortium produced an in-depth comparative analysis identifying gaps between SMEs’ existing practices and ISO 21401 requirements. This analysis served as the foundation for designing a realistic and achievable sustainability protocol.

📄 Deliverable 2.3 – Comparative Analysis of SMEs’ Needs and ISO 21401 Requirements

Activity 2.4 – Definition of the Sustainability Protocol

This key milestone resulted in the creation of the Sustainability Protocol for SMEs Accommodation — a practical, step-by-step framework to help small accommodations transition toward sustainable management. The protocol integrates environmental, social, and economic dimensions and will serve as a reference point for the Self-Assessment Tool developed in WP3.

📄 Deliverable 2.4 – Sustainability Protocol for SMEs Accommodation

Activity 2.5 – Improvement of the Sustainability Protocol

Based on feedback collected through pilot testing and stakeholder engagement activities in WP3 and WP4, the Sustainability Protocol will be reviewed and improved to address any identified challenges. The goal is to ensure the tool remains practical, adaptable, and user-friendly for tourism SMEs across the Mediterranean.

📄 Deliverable 2.5 – Improvement of the Sustainability Protocol (in progress)