Sustaining Accommodation SMEs
Drivers and Pathways of Sustainable Transition in the Mediterranean Tourist Accommodation Sector
Emil Juvan, Guido Capanna Piscè, Federica Murmura, Giada Pierli, Alessio Travasi, Massimiliano Rumignani, Gian Andrea Paolo Garancini, Manos Ligerakis, Jana Čakardžić, Dino Mujkić
Mediterranean tourism is undergoing a significant transformation as environmental pressures, climate change, and evolving societal expectations challenge traditional tourism models. The accommodation sector plays a central role in this transition, influencing resource consumption, local economies, and community wellbeing.
This publication explores how small and medium-sized accommodation enterprises can transition towards more sustainable, resilient, and competitive business models. It combines conceptual frameworks, empirical research, and policy insights to better understand the drivers, barriers, and opportunities for sustainability in the Mediterranean context.
The book highlights that sustainability is no longer a voluntary ambition but a strategic necessity, requiring a balanced integration of environmental, social, and economic dimensions, in line with international frameworks such as ISO 21401.
Download: MAST book
